Tuesday, December 14, 2010

Attribution Theory

 









The Attribution Theory is the theory that individuals feel the need to explain the world to others and ourselves.  We tend to explain the cause of the events that takes place in the world thus giving us a sense of control.  This theory is made up of three elements.  The first element is called locus or the location of cause.  This means that when we are successful we are overcome with a feeling of pride but when we fail are self esteem becomes diminished.  The second element is called stability, which deals with the expectations of the future.  This means that if we attribute out failure with the difficulty of what we have failed we will expect to fail in the future.  The third level is controllability, which is the control of the cause.  If we fail a task we can’t really control we feel shame or anger.

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